The teaching of Enem writing on the Youtube platform: formation for argumentative writing?

Abstract

The purpose of this article is to analyze how the Enem writing, that is, argumentative writing, is discoursed in the digital media of Youtube, in which digital is a material instance, in order to interpret the effects of meaning that the subject-youtuber's discourse can provoke in the constitution of what it means to read, write, argue and occupy the discursive position of author. For this, the corpus was selected from two videos taken from the playlists of two YouTube channels, namely: Débora Aladim and Poxa Lulu. The Pecheuxtian Discourse Analysis guided the analyzes and the results demonstrate that the propagation of ready-made writing models lead to an ideal text design and, if this can serve for the production conditions of the Enem writing, on the other hand, they only serve to this assessment, which does not contribute to the formation and guarantee of the right to argumentation. In addition, the deed acquires a character of merchandise sustained in the discourse of the “secret” and the “technical”.