A criação de valor para o cliente como alternativa competitiva no mercado de serviços

Authors

  • Ana Cláudia Schack
  • Juvir Luiz Mattuella
  • Jorge Lengler
  • Carlos Honorato Santos

DOI:

https://doi.org/10.17058/redes.v7i4.10898

Downloads

Download data is not yet available.

Downloads

Published

2017-09-12

How to Cite

Schack, A. C., Mattuella, J. L., Lengler, J., & Santos, C. H. (2017). A criação de valor para o cliente como alternativa competitiva no mercado de serviços. Redes , 7(4), 59-84. https://doi.org/10.17058/redes.v7i4.10898

Issue

Vol. 7 (2002): Especial

Section

Articles

License

The submission of originals to this journal implies the grant, by the authors, of the printed and digital publication rights. Authors retain copyright and grant the journal right of first publication. Authors may only use the same results in other publications clearly indicating this journal as the medium of the original publication. Because we are an open access journal, we allow free use of the articles in educational and scientific applications provided the source is cited under the Creative Commons (CC-BY) license.